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Direct Marketing: Staying Up with the Trends
Each year, the Direct Marketing Association (DMA) compiles hundreds of relevant industry stats and facts for publication in its Statistical Fact Book. The publication culls stats from over 60 leading research sources and marketing experts. This article outlines some of the key data points from the 2016 DMA Statistical Fact Book that PSPs should take notice of. By Barb Pellow Published: June 30, 2016 PREMIUM MEMBERSHIP CONTENT This article is part of our premium member access. If this commentary & analysis is relevant to your business, please consider supporting us by becoming a member. FOR FULL SITE ACCESS: LOGIN OR BECOME A MEMBERwholesale gift wrap rolls cotton bags printed printing solutions singapore

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